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The Journal of Cosmetic Dentistry Advertising Rates

Download the complete AACD Advertisting Kit in .pdf format. Click here to view specific information about the Fall 2008 Special Issue.

Rates per insertion for 2008
Four Color 1x *3x *Special Issue
Full Page $2,604 $2,429 $7,920
1/2 Page $2,058 $1,902 $3,960
1/3 Page $1,741 $1,594 $2,640
1/4 Page $1,318 $1,183 $1,980
 
Black & White 1x *3x *Special Issue
Full Page $1,984 $1,843 $7,305
1/2 Page $1,438 $1,312 $3,652
1/3 Page $1,118 $984 $2,435
1/4 Page $658 $547 $1,826
 
Cover Rates 1x 3x *Special Issue
Inside Front Cover $3,258 $3,181 $9,900
Inside Back Cover $3,155 $3,031 $9,187
Back Cover $3,438 $3,329 $11,088

* Covers are non-cancelable.
* All prices are net.
* Other guaranteed positions available - add 10%
* All advertisements must run within a one (1) year period

 
  • 10% discount for AACD Corporate Gold Members
  • No agency discounts accepted
  • Add 10% to guaranteed ad positions
  • Ride-alongs, BRCs, CD-ROMs, supplements and
    bellybands available upon request
  • Value-added services available for multiple insertions


Preferred Software for Ad Submissions
• PRESS QUALITY PDF
showing crop marks and bleed
• Adobe Photoshop® CS2 9.0
• Adobe Illustrator® CS2 12.0
• InDesign® CS2 4.0
• QuarkXPress™ (Native Quark files will NOT be
accepted, as Adobe InDesign is used for layout
of our publications. All Quark files must be
sent only as Press Quality PDF showing crop
marks and bleed.)


Mechanical Requirements
Size Width Height
2-page spread    
Bleed 17.25” 11.375”
Trim 16.75" 10.875"
Live Area 15.5" 10"
Full page    
Bleed 8.875" 11.375"
Trim 8.375" 10.875"
Live Area 7.5" 10"
Page without Bleed 7" 9"
1/2 page vertical 3.5" 9"
1/2 page horizontal 7" 4.5"
1/3 page vertical 2" 9"
1/3 page horizontal 4.5" 4.5"
1/4 page horizontal 7" 2"
1/4 page vertical 2"
or 3.25 "
7"
4.5"
(Mechanical requirements diagram)

Deadlines
Issue
Space Reservation
Ad Material
Spring 2008 Jan 25, 2008 Feb 1, 2008
Summer 2008 April 18, 2008 May 1, 2008
Fall 2008 July 18, 2008 Aug 1, 2008
Winter 2009 Oct 17, 2008 Nov 3, 2008

Circulation Statement
AVERAGE PRESS RUN 8640
 

Editorial Content

Clinical Science - Dental practitioners share their clinical expertise and findings in the rapidly evolving field of
cosmetic dentistry.

Practice Development - Experienced professionals delve into the hottest topics in marketing, leadership and
communications in order to keep readers up-to-date in the changing market.

Accreditation Essentials - Clinical cases are intricately explored to enhance, focus and develop core skills required to pass the AACD Accreditation process.

AACD Annual Scientific Session - A glimpse of what innovative topics will be presented to attendees at the next AACD Annual Scientific Session and a closer look into the minds of some of dentistry’s premier educators.

Esthetic Team - With a dedication to the importance of a comprehensive esthetic practice, articles in
this section are devoted to doctor and team partnerships.

Give Back A Smile - Give Back A Smile cases are highlighted, sharing in the triumphs and life-changing effects of the AACD Charitable Foundation’s primary program.


AACD Advertising Policy

Advertisers and their agencies assume any liability for the content of their advertisements in all AACD publications and the AACD Web site, including any claims arising there from. The AACD reserves the right to reject any advertisement considered unsuitable according to AACD policy. The current editor of The Journal of Cosmetic Dentistry cannot be utilized in any advertisement for product endorsement. Officers of the Academy, members of the Board of Directors and members of the American Board of Cosmetic Dentistry may endorse products, but may not include their Academy position in the endorsement. All elected or appointed officials of the Academy who utilize their titles in their speaking, writing or advertisements must include a disclaimer that states: “The AACD does not endorse any products or commercial techniques. The
opinions I express here are my own and should in no way be interpreted to imply that they necessarily represent those of the AACD.” In addition, the AACD does not rent the use of our mailing list or publish ads for competing dental meetings in The Journal of Cosmetic Dentistry, the Academy Connection, or on the AACD Web site. An example of a “competing meeting” is one taking place within 30 days of the start or finish of the Annual AACD Scientific Session.


Payment Terms and Cancellation Policy

Invoices must be paid within 30 days of the date of billing. If an invoice is past 30 days, payment needs to
accompany the new artwork for the next ad. If a second advertisement is scheduled with the original invoice
outstanding, the advertising will only be allowed to run if payment for the new advertisement and for the outstanding invoice accompanies the artwork for the new ad. Cover advertisements cannot be canceled. No cancellations will be accepted after the artwork deadline has passed. Cancellations submitted less than two weeks prior to the artwork deadline will be charged a $250 administrative fee. Any advertiser canceling a contract after it has begun will be charged a short rate in addition to the $250 administrative fee. The short rate is dependent upon the total number of advertisements that have run. All invoices that become past
due will be assessed a 5% late fee for each month the invoice remains overdue. All accounts must remain current in order to exhibit at the Annual AACD Scientific Session.


Send Insertion Electronic Files to:
JCD Advertising
American Academy of Cosmetic Dentistry®
5401 World Dairy Drive
Madison, WI 53718-3900

Toll Free (US & Canada): (800) 543-9220
Phone: (608) 222-8583
Fax: (608) 222-9540
E-mail : advertising@aacd.com

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